The Vietnamese Fisheries Ministry has invested in developing national trademarks for five major aqua products, namely tuna, shrimp, tra and basa catfish, tilapia and mollusc.
In addition, the ministry also assists localities to advertise their special products, such as shrimp from southernmost Ca Mau province, clams from southern Ben Tre province, tra catfish from southern provinces of An Giang and Dong Thap, and tuna from the central region.
The trademark promotion for these key and potential export staples helps not only to enhance exports but also protect the products of Vietnam's trademarks on the world market.
At present, shrimp exports play a key role and increase annually, representing 50 per cent of the total annual export turnover of aqua products.
Fish exports have also been increasing, making up 23 percent of the total turnover.