Crown Food Europe, an affiliate of Crown Holdings, Inc., announces that leading canned fish provider Saupiquet has launched a new line of yellowfin (albacore in French) tuna slices in cans featuring vibrantly decorated Peel Seam peelable lids. The 160-gram tuna package in the French market to feature a peelable lid and is now available in supermarkets across the country.
“Our customers demand high quality fish products in easy-to-open packaging,†said the Marketing Director at Saupiquet. “Crown’s Peel SeamTM technology provides enhanced consumer convenience while keeping tuna fresh, soft and flavorful.â€
The new Saupiquet “La Tranche†package consists of a Crown 83mm steel food can and a peelable lid. The Peel SeamTM lid features a tab for easy lifting. By grasping the tab and peeling off the lid, the consumer is able to open cans smoothly and easily with a simple, fluid movement.
The Peel SeamTM opening system consists of a steel ring which is sealed with a peelable flexible aluminium lid and seamed onto the can. The rounded can is perfectly adapted to the shape of the tuna slice and its rigidity ensures that each tuna fillet reaches consumers in perfect condition.
In addition to facilitating easy opening for consumers, the new package features high quality graphics that enhance brand recognition. Vibrant print appears on the bottom and side of the cans and advanced gravure printing results in crisp, eye-catching decoration on the Peel SeamTM lid. Fresh colors, logos and modern graphics differentiate the Saupiquet brand and create strong shelf appeal.
The introduction of Saupiquet’s “La Tranche†tuna follows the brand’s recent successful launch of “Les filets de Maquereaux†mackerel, in cans featuring Crown Peel SeamTM technology. Bringing high quality processed fish products to market in convenient packaging reinforces Saupiquet’s market leadership and positions the company as an industry innovator.
Crown Food Europe, an affiliate of Crown Holdings, Inc., announces that leading canned fish provider Saupiquet has launched a new line of yellowfin (albacore in French) tuna slices in cans featuring vibrantly decorated Peel Seam peelable lids. The 160-gram tuna package in the French market to feature a peelable lid and is now available in supermarkets across the country.
“Our customers demand high quality fish products in easy-to-open packaging,†said the Marketing Director at Saupiquet. “Crown’s Peel SeamTM technology provides enhanced consumer convenience while keeping tuna fresh, soft and flavorful.â€
The new Saupiquet “La Tranche†package consists of a Crown 83mm steel food can and a peelable lid. The Peel SeamTM lid features a tab for easy lifting. By grasping the tab and peeling off the lid, the consumer is able to open cans smoothly and easily with a simple, fluid movement.
The Peel SeamTM opening system consists of a steel ring which is sealed with a peelable flexible aluminium lid and seamed onto the can. The rounded can is perfectly adapted to the shape of the tuna slice and its rigidity ensures that each tuna fillet reaches consumers in perfect condition.
In addition to facilitating easy opening for consumers, the new package features high quality graphics that enhance brand recognition. Vibrant print appears on the bottom and side of the cans and advanced gravure printing results in crisp, eye-catching decoration on the Peel SeamTM lid. Fresh colors, logos and modern graphics differentiate the Saupiquet brand and create strong shelf appeal.
The introduction of Saupiquet’s “La Tranche†tuna follows the brand’s recent successful launch of “Les filets de Maquereaux†mackerel, in cans featuring Crown Peel SeamTM technology. Bringing high quality processed fish products to market in convenient packaging reinforces Saupiquet’s market leadership and positions the company as an industry innovator.
Press Release Crown Holdings, Inc.
Source: Saupiquet
